The Network
We empower informed decisions by policymakers and people who want to quit smoking cigarettes.
According to the U.S. Surgeon General, smoking and secondhand smoke still cause nearly 490,000 deaths annually. Despite overall reductions, cigarette smoking remains more common among veterans, people with mental health and substance use challenges, the LGBTQ community, and Native Americans. In addition, while rates of cigarette smoking have dropped for other age groups, it has been stubbornly unchanged among older adults. Most people who smoke want to quit and roughly half try to quit each year. While more than 10 million Americans will attempt to quit smoking in the coming year, fewer than 1-in-10 who use traditional public health cessation methods will quit successfully.
The Network for Principled Nicotine Policy is a startup nonprofit being led by respected public health professionals committed to quickly ending the disease and death caused by cigarette smoking in the U.S. We believe it is possible to both protect youth from nicotine products and dramatically accelerate adult smoking cessation. Achieving this requires better harmonizing public health strategies with the science regarding nicotine and ensuring people who smoke cigarettes, health professionals, and policymakers are guided more by scientific evidence than by fear or entrenched dogma regarding nicotine.
The Network fills a critical gap in the public health landscape by providing science-based information and people-centered strategies to help quickly bring an end to the epidemic of smoking-related diseases and deaths in the United States.
Our Convictions
The Network for Principled Nicotine Policy (NPNP) is guided by the following convictions:
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We are deeply concerned for people who want to quit smoking and have tried traditional public health approaches without success.
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We believe ending cigarette use in the United States would deliver sweeping public health and equity gains.
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We believe tobacco control policies should better align with the continuum of risk across nicotine products.
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We are dismayed that many influential public health organizations have not fully acknowledged key scientific conclusions or acted accordingly.
The Network provides a unifying structure, organizational backbone, and expertise in advocacy and communication for its members. We amplify a strong, principled voice in the nicotine policy landscape.


